Who is Lila?

Our dog, LILA, did not only give us the name of our brand, but she also inspires our passionate commitment. LILA’s ears were inflamed, and we wanted to avoid using cortisone ointments at all costs. That’s how we developed the FIRST AID+ Serum. Natural ingredients in combination with innovative medicine made for people – organic meets high tech. It worked: the itch was gone, the scratching stopped, and the inflammation decreased. Since LILA enjoyed playing in fields, she would often bring home unpleasant odors, so we expanded our brand and developed a variety of shampoos. For her irritated paws, we introduced the LITTLE PAW CARE. Finally, we created a first aid line.

We at LILA LOVES IT are convinced of the combined power of natural science and medicinal knowledge in relation to natural products. Because of this, both the tolerability and effectiveness of our products are top notch. Based in Munch since 2013, we’ve been researching, developing and producing high quality animal care products that are suitable for all breeds of dogs.

Our ingredients

There are many ingredients that actively enhance the healing of wounds. Each ingredient on its own can have positive effects, but the focused combination of these different substances synergistically increases their healing capabilities.

Our mission

Animal protection

It goes without saying that we do not support animal testing. All of the pH-independent products, like our FIRST AID Serum, for example, were successfully tested on ourselves.

Social Responsibility

As one of the first companies in Germany, we have committed ourselves to the CSR-Prädikates des BWA (Federal Association for Economic Development and Foreign Trade). Corporate Social Responsibility means as a company and all its functions, submitting to a code of conduct.

Environmental protection

As a company that takes its sense of responsibility seriously, we value the concept of FAIR TRADE and ensure the fair payment of our suppliers and partners accordingly. All of our products are based on sustainably grown raw materials to preserve the resources of our environment. The natural ingredients are grown organically.

Our Quality Guarantee

We ensure that our products are manufactured to the highest standards, which are the regulations used for cosmetics intended for human use. Based in Munich, we research, develop and produce our high quality products in cleanroom laboratory conditions under the constant watch of a pharmacist. These conditions make it possible for LILA LOVES IT to meet our standards of effective and gentle dog care. This technical diligence is combined with the use of ultrapure water, which is also chemical-free. Through the process of steam distillation, we obtain the organic essential oils that are of the highest quality. The hyaluronic acid we use is highly purified and free from any allergy-causing ingredients.

Keeping our contents transparent

We manufacture all of our products adhering to the same standards as cosmetic products produced for humans and disclose the origin and composition of our ingredients. A complete list of ingredients can be found on the back of the package and/or on the package insert.

Senior Vet

Our Senior Vet, Dr. med. vet. Miriam Ennouri, develops new recipes with our laboratory and ensures that the quality of our products is continually further developed and improved based on veterinary science research and daily experiences of veterinary practice.
In doing so, the vet (who is crazy about dogs) pursues a holistic approach, which comprehensively focuses on the health of our dogs. Thus, due to the vet who studied animal medicine at the Ludwig Maximilian University in Munich where she gained her doctorate, aspects from physical therapy and rehabilitation medicine also flow into our philosophy on dog health. A godsend.
Thanks to her experience in research, from clinical work and from her practice, Dr. med. vet. Miriam Ennouri provides a wholly significant contribution both to the welfare of our pets and the uniqueness of LILA LOVES IT products.

Find us here

We are happy to see LILA LOVES IT in over 30 countries around the world.

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